Eune Lu


From Insight to Identity. Built to Scale.
Connecting brand strategy 
with distinctive visual expression.
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Selected Works

1. Kdan Corporate Brand Evolution
Corporate Rebrand · Brand System

2. AFC Supplement Packaging 
C1000 & Q10 TurmericInformation Design · Packaging Design

 3. Sun Cake des Rois
 Packaging Design · Brand Experience

    4. JIMMY CHA
    Brand Strategy · Art Direction

    5. Gamania Brand Tag Brand Experience · Internal Branding

    6. Green Game Earth Gifting Brand Experience · Internal Branding ·
    Packaging Design

    7. Corporate DNA Exhibition Brand Experience · Internal Branding ·
    Exhibition Design 

    8. YOKU MOKU 
    Seasonal Campaign    Visual Merchandising     

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    Kdan Corporate Brand Evolution




    An identity system KDAN still builds on today.     Corporate Rebrand · Brand System
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    Making a technical advantage readable at a glance.
    Information Design · Packaging Design

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    A Taiwanese sun cake gift box that unfolds into a French court party.
    Packaging Design · Brand Experience
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    Reimagining Tea as a Contemporary Lifestyle Brand.
    Brand Strategy · Art Direction
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    A wearable brand expression that builds internal identity.
    Brand Experience, Internal Branding
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    Seasonal gift that brings ESG values into brand rituals.Brand Experience, Internal Branding, Packaging Design
    Read More  

    • Gamania Corporate DNA Exhibition



    Gamania's Personality of Brand Exhibition in Taiwan Design Expo.
    Brand Experience, Internal Branding, Exhibition Design
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    Seasonal key visuals extended into in-store displays across multiple stores.
    Brand Experience · Visual Merchandising
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